If you plan on selling products or services across the country, a trademark is important because it protects you from other companies essentially copying your brand. It also acts as a consumer protection mechanism, so your customers know they are buying the real deal and obviously, you’re the real deal. Duh.

With an increasing amount of website options – small business owners can get lost in the land of misinformation and misdirection. There are:

Squarespace, WordPress, WIX, Go Daddy Web Builder,
Webnode, Host Gator

Just to name a few. So how do you choose which platform is the best for your business? Here are the main questions to ask yourself to get started or revamp your existing site.