If you’re on the fence about whether or not it’s worth it to have a company manage your day to day posting – this blog post is for you.
Every week there’s a new “biz coach,” app or e-course that promises to teach you about the latest MAGIC TRICK that will change EVERYTHING.
Prior to Social Media, consumers made their purchasing decisions based primarily on recommendations from close friends, t.v., newspaper outlets and whatever other local business’s were recommending.
Strong branding shouldn’t stop when we design our logo or build our website or pop our cover photo into social media. Branding is communicated through every touch point that our potential clients go through.
There is still no denying that being searchable on Google is extremely relevant. The top question about SEO is: “How do I rank higher with a low budget?”
The art of storytelling is not only a good element of marketing – it’s vital. People crave connection and when it comes to making business decisions, we would rather go with someone/a company that we’ve built a connection with over a stranger.
Growing a following is a huge goal for business of any size. But I’ve been listening to you… and what I hear a lot is – what’s the point of followers if they don’t become actual clients?
Content is what connects us. It what makes people want to follow your social media, subscribe to your newsletters and *hopefully* buy your stuff! And yet, even as experts, we can feel paralyzed when it comes to creating content about our business for our target clients.