Whether you LOVE stock photos or you HATE them – they have become an essential part of the business toolkit. The photos and images that you choose to represent your brand on your website and social media can make or break people’s first impression of you and your vision.

As the government makes decisions which can affect millions in the work force, business owners are left to ask themselves what they can do to impact their employees and ensure a positive culture. Fedex and Starbucks recently announced their reactions to the government enacted U.S. Tax Cuts and Jobs Act. Both company’s illustrating strong leadership in expanding benefits and offerings. Fedex for example, introduced $200 million in increased compensation and Starbucks offered increased wages and even more exclusive stock options.